How to rank in Google

Google Analytics Education

How do you do to rank in Google to get as many visitors to your website as possible? 

How do you rank in Google?

SEO Ibérica has a great knowledge in professional search engine optimization (SEO) and knows how important it is to have a good position in the search results. We help you with a long-term strategy to maximize your revenue from search traffic. By optimizing your site for search engines, you can create a profitable long-term SEO investment that is more cost effective than many other types of marketing.

Subjects

  • General information on SEO

  • Current Status Analysis

  • Keyword Analysis

  • On-page Optimisation

  • Internal links

  • Performance and SEO

  • Inbound links

  • SEO for mobile- and smartphones

  • Consulting

General information on SEO

SEO Ibérica understand the value of getting a lot of traffic from the keywords that are related to one’s business, we also know how important it is for the customer to get our trust. For those reasons we believe that long-term search engine optimization is the same as create and deliver what the customer wants, there is no quick or short term solution to stay at the top of search results for keywords that are good for your business. Below is a list of a few things we believe in:

  1. Write and publish content that will help your customer. Write it for the visitors, not Google or any other search engine. You need a strategy for the content and you need to structure it in a good way and build smart entry routes for potential customers through optimized categories and landing pages.
  2. Update and publish your content often with relevant information that adds substance and gives value to the readers. By being persistent and updating your content, you also give your readers a reason to come back to your website. Share them in social media to maximize the chance for your content to be discovered, shared and get natural links.
  3. Set links to relevant content that gives the visitor a better experience, this of course applies to both internal and external linking. There are almost always valuable information on other websites that can enhance or explain your content. This is something that most users want, so why not give them the opportunity to study the subject through both internal linking and external linking.
  4. Be patient and think long-term. Web optimization and search engine optimization is a long-term job, do what is best for your visitors and you will have a better chance for a better position than your competitors. There are no magic tricks in how to get to the top in Google. But the foundation is always; create good content and promote it.

Current status analysis

How well designed is your current website from an SEO perspective? We help you to analyze your situation today, what options you have, what priority you should have in SEO and even find niches for your website that is not currently being exercised.

Keyword analysis

By analysing the industry you operate in, we can help you to identify important keywords for you. We help you to set up a strategy on how to optimise your website for the selected keywords. A through and well-conceived keyword analysis is an important and fundamental part of building an effective SEO strategy. In a keyword analysis we can see how many people that search for a particular service, product or subject.

On-page Optimisation

On-page optimisation is a very important part of your SEO. It involves to ensure that code, content and URLs are optimized and constructed in accordance with standard rules and common experiences. A prerequisite in the success of so-called on-page optimisation is a good knowledge in web development. The things that are most important is that you can build accessible websites using technologies such as HTML5, CSS3 and JavaScript. Another important factor in good on-page optimisation is how to work with the performance on the website. How to build your website so it loads quickly and thus more attractive to users and search engines.

Internal links

Another very important part of on-page optimisation is your internal links. The basis is that if it is good for your visitors, it is beneficial for your website from an SEO perspective. Getting a good internal linking on your website can make a big difference to your on-page optimisation. Internal links describes how and where relevant content can be found.

Performance

Today it is very important that a website loads quickly. A quick website is a cornerstone in the user experience and it is also one of more than 200 factors in that Google and other search engines value.

Inbound links

Inbound links is a quality rating for your content. It is very important to get links pointing to your website. We help you to set up strategies to create a diverse network of inbound links for best result and stability.

SEO for mobil- and smartphones

Today many users use their smartphone or tablets to search, buy and use the internet. And the use of internet from smartphones if increasing every year. How should you customize your website’s content and structure so that you are not penalized in the rankings in the search engines from mobilephones? We can help you in setting up a strategy, technology and optimisation even when your potential customers use their iPhone, iPad or Android or other type of mobile device. Should you invest in responsive design or do you have a separate mobile website?

Consulting

Are you thinking about what the next step is for you in SEO? Do not hesitate to contact us for a free consultation, the first hour is always free. We would love to discuss your potentials and how to get there. We like our work because we know it helps our customers to increase their sales. So do not hesitate to contact us.

Do you want to know your current positions in Google? We offer a FREE ranking report together with a comment on how to improve your rankings, click here.



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OUR ONLINE MARKETING SERVICES HELP YOU ATTRACT THE RIGHT TYPE OF TRAFFIC TO YOUR SITE.

 

We help small & large businesses with things like SEO, SEM, CMS, CRO, GA, GSC and other related acronyms. Above all, we focus on our clients business goals. We want to be our customers’ partner for online marketing and sales initiatives online.

 

Having a successful online business requires tangible results, ex. create more sales, reaching new customer groups or to improve operational efficiency. Our customers operate in many different areas, some are local in Mallorca, other offers their services and some sell their products online internationally. Jointly they regularly ask us to improve their online visibility and results. Our business model is based on close and long-standing relationships with our customers, big or small.

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