Education in conversion optimization will show you how to convert your traffic into acting visitors. Did you know that something as trivial as the color of a heading or text of a button, can determine whether a customer chooses to carry out a business goal on a website?
With the help of conversion optimization, it is possible to analyze, identify, test and fix problems that reduces the ability for visitors to your website to carry out a targeted business goal.
SEO Ibérica’s education in conversion optimization guides you in the basic concepts of how to design a website and how to write content to reach the highest possible conversion rates.
Our education, courses and workshops are available in two versions. One for those with limited or no knowledge of conversion optimization and one for those who are ready to take on more advanced knowledge. Of course, we also tailor our courses according to your needs and skills.
Our education in conversion optimization can include:
- How do you define a business goal for your website
- How do you define and analyze the user experience on your site
- How to work with design and content to guide your visitors right
- How to work with different test forms to measure and analyze changes